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Frequently Asked Questions

Got questions?  We've got answers.

FAQ - Spotify Promotion

How will you promote my music? We use our TAC network (music playlist curators and marketers) to promote your work on Spotify. We have relationships with tons of independent playlist curators, and we also run native ad campaigns to get initial traction and boost engagement. Our service combines these two different approaches simultaneously. 1- We run native ad campaigns across social media to drive traffic to Spotify. This way, we get your music exposure and guarantee REAL plays/streams by people who are genuinely interested. 2- We send your chosen song(s) to our playlist curator network so they can consider and promote your tracks. This method yields different results for every artist, but they love discovering new music and more-often-than-not choose to add new songs! With both strategies, you’ll certainly get REAL and TARGETED engagement. Even though results may vary based on different factors, you’ll surely notice the improvement. We don’t ever send bots or any type of fake engagement. Our services fully comply with Spotify’s terms of service.

Is it really 100% safe? Absolutely! We only use organic methods to promote to real people, and we've never had an artist flagged for fake streams. Your campaign always has the possibility of performing better or worse, but we strive to do the best we can. But it is indeed an organic promotion. We cannot force people to like your track, but we can do our absolute best to ensure it gets seen and considered by the right people.

Where do you advertise my music? We advertise through social media like Facebook, Instagram, Youtube, and Spotify using native ads. You’ve probably seen many native ads across the internet, especially on big news sites. It’s our proprietary system of programmatic native ads that achieves this cost-effective type of campaign, alongside with our network of independent playlist curators.

For how long does my promotion run? Our service works for as long as your campaign is scheduled or until cancellation. For ArtistPool it is 1 year, for Launch it is 1 month, and for Advanced Marketing it's custom to the campaign selection!

Do you use any type of bots? Heck-to-the NO. We don’t ever send bots or any type of fake engagement. All campaigns are based on a combination of native advertising and track distribution to playlist curators, according to the chosen campaign. Our services fully comply with Spotify’s terms of service. Still not convinced? Check out all our Artist Reviews on our Testimonials page!

Can I make money with this promotion? All our promotions are 100% royalty eligible, so you won’t face any problems in regards to collecting royalties. Please contact your music distributor to know more about how royalties work.

What if I want to cancel or change my plan? You can cancel or change your plan at anytime with no penalties or fees (unless you have a special custom contract for a set amount of time, which is usually more for larger budgets.) We’ll keep working on your campaign as long as you keep your subscription active. Simply contact us using this website or access your billing dashboard to make any changes. Even if you stop working with us, you may always get in touch for tips, feedback, and assistance to grow your channel popularity. We’re happy to help.

Are there any discounts for agencies, managers, or labels? Yes! If you manage multiple artists, please contact us via email so we can asess your situation and arrange discounted custom rates for your promotions. Note: Discounts may not be available on every marketing feature.

Is there an affiliate program for marketers? At this time, no.

Can I see some results you've gotten for other artists? Yes! Go the 'Education' tab at the top of our website and select 'Case Studies'. There you'll be able to see our updated collection of marketing results we've achieved with other artists!

FAQ - Youtube Promotion

How will you promote my videos? We put your video in front of the YouTubers who want to see it. We do this by promoting your video directly on YouTube through YouTube’s Ad’s platform (Google Ads)! The process is simple: 1. You choose a video you want to promote. 2. You provide a few keywords/phrases that describe your video. 3. We promote your video to YouTubers searching for your keywords or who are fans of those similar channels. For example, a yoga teacher promoting her “yoga basics” video could target the keywords “yoga poses” and “yoga workout”. Anyone searching for (or watching videos about) these keywords would see her video as a recommended video. In the case of an up-and-coming pop singer, they could target fans of “Adele” and “Beyonce” ensuring that only fans of “pop music” would be exposed to their video.

Is it really 100% safe? Absolutely! There is no risk to using our service. All promotions and views originate from the YouTube Ads platform and follow the YouTube terms of service, and we have a VERY successful track record with artists across all genres. That’s why we give a range of expected views for your campaign. This range is estimated. Your campaign has the possibility of doing better or worse. We strive to do the best we can, but it is indeed an organic promotion. We cannot force people to like your video, but we can do our absolute best to ensure it gets seen by the right people.

Can you guarantee I'll get more likes, subscribers, comments? Keep in mind that your video is going to be seen by real people. If the viewers enjoy your video, they can subscribe, like, or comment just as they would with any other video on YouTube. This also means there’s the possibility you’ll receive dislikes, negative comments, or have the viewer leave without doing anything. We encourage you to learn from the feedback and apply it to your future videos. With that being said, 80% of our campaigns do see some form of engagement from viewers. Please note: You should stay away from anyone or any company who makes guarantees for subscribers, likes, and comments. These are likely inactive, fake accounts that will have no lasting positive impact on your channel.

Can I make money with this promotion? All our promotions are 100% royalty eligible, so you won’t face any problems in regards to royalties.

Will my views, subscribers, likes, comments disappear after the campaign? Unlike other promotional companies, your video will be seen by real people. All views, subscribers, likes, and comments will remain after your campaign.

What if I want to cancel or change my plan? You can typically cancel or change your plan at anytime with no penalties or fees, unless you contract a custom marketing plan for a set amount of time (which is more common for much larger budgets). But if there's no contract involved, we’ll keep working on your campaign as long as you keep your subscription active. Simply contact us using this website or access your billing dashboard to make any changes. Even if you stop working with us, you may always get in touch for tips, feedback, and assistance to grow your channel popularity. We’re happy to help.

Are there any discounts for agencies, managers, or labels? If you manage multiple artists or channels, please contact us via email or the custom marketing form (on the home page) so we can asess your situation and arrange discounted custom rates for your promotions! Note: Discounts may not be available on every marketing feature.

FAQ - General

What types of services does TAC offer?  A LOT.  We offer music Spotify marketing services like ArtistPool, Launch, and Advanced Marketing under, Youtube Marketing, we offer Graphic Design services, and we educate artists on how to grow their music careers themselves via online courses, Deep Dive consults, blogs, and more!

What other artists have you worked with? Short answer: a lot.  Head over to our IG page @theanthemcollective and do some scrolling, OR, check out our Testimonial Reviews on our homepage!

Can I swap out my current song(s) in ArtistPool for my new release(s)? Absolutely! We highly encourage you to swap out your older songs for your new releases, via our Song Swap/Launch portal. Our audience is always hungry for fresh new music and we want to provide you with the easiest opportunity to market your future releases! 

What if I join ArtistPool but then down the road I want to jump out? If at any point you want to end your yearly ArtistPool subscription marketing plan, just email or DM us and we'll get it taken care of!  Easy peasy. Note: you will get to finish out any time left your marketing term, and then your marketing will conclude on the date you first began.

Can I work with you if I work with another marketing company? Yessiree!  It can sometimes be trickier to track your progress with more “cooks in the kitchen”, but many of our artists do it, and it can be an effective strategy to get marketing pushes on multiple fronts. We'd love to join your marketing team!

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